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MFA Design

Dana Nemcová

RUM 91

 

RUM 91, a master thesis project made by Dana Nemcová, contemplates non-functioning systems which support extensive waste production and tries to understand and explore the core of the problem, consumption.

The answer lies not only in the modification of consumer behaviour but most importantly within system changes on a political level. As a result of that and due to the ongoing COVID-19 pandemic, the author agreed to take her current student housing complex in Gothenburg as a research base to observe relationships people have with their possessions concerning consumption patterns.

The thesis works with the research question: “How to design conversations around consumption and ownership in a student community?” and points at relations causing the waste production and explore it on a personal level from the perspective of a designer, student, consumer, and environmentalist. By using traditional designer tools such as 3D models, animations, graphics, videos, photos, moving images, illustrations, prototypes or website, the author aimed to present the research and start a conversation with other students around abstract topics such as ownership, sharing, consumption or relationship with objects.

Designers need to find new ways how to (re)design the systems we live in. By reflecting on everyday activities and products we surround ourselves with, we can begin to understand our consumption patterns and gain control over it.

 

www.dananemcova.com